Microsoft Dynamics CRM
Microsoft Dynamics CRM : Customer Relationship Management Solution
Microsoft Dynamics CRM or now known as Dynamics 365 Sales is an integrated and data-driven business solution that assist businesses to manage and maintain customer relationships, track leads & opportunities, marketing, pipeline and deliver actionable data.
The Microsoft Dynamics CRM solution works perfectly as a stand-alone application or it can be used seamlessly with other apps in the Microsoft Dynamics 365 platform to deliver a powerful integrated business management system.
Functionalities of Microsoft Dynamics CRM
Sales
CRM gives salespeople a single view of the customer, all sales activities, marketing campaigns and customer insights; thus automate sales processes, marketing initiatives and service management. The CRM provides information and insights that salespeople need to seal deals anywhere, anytime.
Customer Service
Microsoft Dynamics CRM enables organisations to deepen customer loyalty by providing personalised, proactive and predictive experiences across all channels. Customer team is empowered with a unified experience, enabling them to manage customer’s expectations effortlessly.
Marketing
Microsoft Dynamics CRM enables organisations to deepen customer loyalty by providing personalised, proactive and predictive experiences across all channels. Customer team is empowered with a unified experience, enabling them to manage customer’s expectations effortlessly. MicroChannel’s in-house marketing automation team, Engage Digital, can assist to create a marketing automation strategy
Social Insights
Powerful social tools in the hands of your sales, marketing and service teams enable to gain insight into how people feel about your business, and to proactively connect with customers, fans and critics. The social analytics give you more insight and interactive analytics with richer data to gain true understanding of your customer.
Customer Relationship Management : The Benefits
Improve your overall sales and marketing functionalities by aligning the team with planning and tracking tools.
Nurture & Foster Leads
- Run multiple campaigns across different channels using email marketing, website funnels, and offline events.
- Target audiences based on LinkedIn interactions using Dynamics 365 Connector for LinkedIn Lead Gen Forms.
- Personalize the buyer experience by customizing customer journeys based on user engagement.
Make Data-Driven Decisions
- Gain insights into your brand reputation and market through real-time data analysis.
- Prioritize leads using multiple lead scoring models.
- Build custom dashboards to analyze the data that matters most to your business.
Adapt & Innovate
- Automate processes for better service engagement experiences.
- Use artificial intelligence (AI) to guide your business decisions and drive innovation.
- Rely on the Microsoft cloud platform to reduce operating costs and simplify deployment across your infrastructure.
Why MicroChannel as Your Preferred CRM Partner?
Experience Across Different Industries
The Microchannel team is equipped with varied implementation experience for different industries, providing a wealth of capabilities and expertise to deliver the best possible outcomes to you.
Multi-Country Project Capability
MicroChannel has the capability to manage projects across different countries, leveraging on our network of strategic alliances. Check out our offices across Australia and Asia Pacific here.
Backed by Australian-owned Corporation
Leveraging on the experience of its 20-year-old parent company, MicroChannel offers the same level of expertise and superior solutions.

Dynamics CRM Case Study by MicroChannel
Amongst our list of satisfied CRM customers include VACC (Victorian Automobile Chamber of Commerce) who has benefited from the implementation of Microsoft Dynamics CRM.
Read The Case Study